This week we passed 1,000 Facebook fans. That’s insane. Absolutely nuts. For a brewery that can’t actually sell any beer yet, I think it’s damn remarkable, and I’d like to thank all of you. It may just take a click on your end, but we hope our antics, shenanigans and chicanery can amuse you along the way.Â As we have quite a few new faces, and it’s been a while since we’ve addressed the issue, this week I’d like to give a brief update on where we are, when we’re hoping to serve beer, what it is and how it is done.
There’s what I’m calling a “progress thermometer” on the front of our site that shows you where we are at any given time: as the events that need to occur before we can sell beer pass, the thermometer will fill up. (Incidentally, if anyone is interested in the code for such a thing I’ll eventually be releasing it as a WordPress plugin) We’re still quite a way off from the end, but the tl;dr of this all is that we hope to be serving beer by the end of 2011.
Our application for a brewer’s notice from the federal Alcohol an Tobacco Taxation and Trade Bureau (TTB) is in. You may recall that it has been this way for a few months now, and while there have been some setbacks on both ends (which was to be expected) it should be coming… soon? We hope.
It’s not until the TTB gives its blessing that we can propose to the State Liquor Authority (SLA), and once we hear back from them it will be a small (ha) matter of being cleared by the state Department of Agriculture (as we fall under their jurisdiction and not the health department’s).
Then, while all of this is going on, we’re concurrently applying for some necessary permits so that we can mold the inside of the brewery to our needs. The “brewery buildout” section is at the end of the thermometer, true, but that’s because we anticipate it being the last hurdle.
Opening a brewery is a fun and rewarding job. I often marvel at the fact that, one day, it will be my job to tweet at you. It’s also fairly long and arduous, however: we started planning CBW almost a year ago, and have been working our asses of since August at the latest. It will all be worth it and then some, but we’ve said from the start that we want to help nanobreweries that come after us in any way that we can, so I think we would be remiss if we didn’t also occasionally point out the less-than-awesome parts that go along with the less-than-three ones.
No, not two, it makes the <3 sign. It’s a heart.Â Oh, forget it.